About this course
As a Soloprenuer you might be able to influence many people with your writing, speaking, coaching etc, But all these people who think you can be a person who can play a significant role in their life now or later may come across you few times, on your blog, social media, youtube or at an event and forget about you.
But is there a way to remind them that you exist without bothering them with your sales pitches. Yes, it is possible by building a connection which can last a lifetime and your followers becoming your customers and even advocates of you and the services you provide.
In this course, we are going to learn these things.
It is not about emailing lakhs of unknown people, Emailing unknown people works in certain scenarios especially in b2b cases and while emailing after studying a lot about that individual client and crafting a personlized message. I mean to say cold emailing still works if it is done in a personalized manner.
Email Marketing is also about selling products by sending marketing emails to existing customers. like we know how Amazon and Flipkart does this, once we are their customers they send us emails informing us about their products. likewise, if you are a beauty parlour you can also send customers emails asking them to come back for a facial / waxing etc. So it is possible to do this with your existing customers and not new customers
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